Experiential marketing and the IAKI experience
The experiential marketing is IAKI's experience. The original approach stems from IAKI experiential marketing. Our solutions are not designed to bombard the target with messages, forcing a one-way communication: we prefer, more effectively, to consider the consumers as partners.
For this we work to permit to the consumer to interact with the brand, developing activities involving them and giving room for their expression. An incentive to participate in a conversation between equals, foundation for communications more focused on their expectations.
The best way to relate consumer and brand, creating a relationship of trust (Loyality) and support (advocacy).
Moreover, IAKI has applied experiential marketing to its own operative method, so that working with IAKI we aim to be considered a positive, pleasant and productive experience. Therefore, we pay very much attention to be efficient, fast and flexible. We always aim high, while providing practical and quick solutions. To try it yourself, .