Online advertising & campaign management

Even web communication can enable the target to live involving experiences, thanks to rich-media solutions. For example, specially studied banners that compensate ad over-crowding on websites and generate high click-through rates through interaction.

Moreover, all websites designed by IAKI are never flat and banal, but rather multisensorial: they stimulate visitors’ sight, their hearing, even their touch. IAKI’s concrete experiential approach includes this, too.

Online games are another effective tool to involve the target. They fidelize visitors and trigger off  powerful viral communication among users. IAKI doesn’t joke, even inventing web games.

Activities areas:

• Classic and rich media banners
• Banner Planning
• PPC Campaigns
• DEM campaigns on segmented db
• Keyword advertising
• Concept and management special projects